Multi-Channel Product Hunt Launch

Generate coordinated UTM-tagged URLs for a Product Hunt launch across 5 channels (Product Hunt, Twitter, LinkedIn, Newsletter, Indie Hackers) with consistent campaign naming.

Input

What you provide to the skill

Product Hunt launch January 2025 across Twitter, LinkedIn, newsletter, and Indie Hackers for https://taskflow.app

Output

What the skill generates for you

Multi-Channel UTM Links: Product Hunt Launch

Product Hunt Listing

https://taskflow.app?utm_source=producthunt&utm_medium=community&utm_campaign=ph_launch_jan_2025&utm_content=listing

Use for: Product Hunt submission URL field

Twitter Announcement Thread

https://taskflow.app?utm_source=twitter&utm_medium=social&utm_campaign=ph_launch_jan_2025&utm_content=announcement_thread

Use for: Link in launch day Twitter thread

LinkedIn Post

https://taskflow.app?utm_source=linkedin&utm_medium=social&utm_campaign=ph_launch_jan_2025&utm_content=launch_post

Use for: LinkedIn announcement to your network

Newsletter Announcement

https://taskflow.app?utm_source=newsletter&utm_medium=email&utm_campaign=ph_launch_jan_2025&utm_content=launch_announcement

Use for: CTA link in email newsletter

Indie Hackers Post

https://taskflow.app?utm_source=indiehackers&utm_medium=community&utm_campaign=ph_launch_jan_2025&utm_content=launch_post

Use for: Indie Hackers “I’m Launching” post

UTM Reference Dictionary

Save this for consistent future campaigns:

Source	Medium	Standard Use
`producthunt`	`community`	Product Hunt listings and comments
`twitter`	`social`	Twitter/X organic posts and threads
`linkedin`	`social`	LinkedIn organic posts
`newsletter`	`email`	Email newsletter campaigns
`indiehackers`	`community`	Indie Hackers posts and comments

Campaign Naming Pattern: {event}_{month}_{year}

Example: ph_launch_jan_2025
Use this pattern for all future campaigns to maintain consistency

Analytics Setup

Track Launch Performance:

Google Analytics 4:

Reports → Acquisition → Traffic acquisition
Filter: Session campaign = ph_launch_jan_2025
Add comparison: Session source to see which channel drove most traffic
Check conversions to identify highest-converting channel

Google Analytics Universal:

Acquisition → Campaigns → All Campaigns
Find ph_launch_jan_2025
Secondary dimension: Source to compare channels
View Conversions column to see which channel converted best

Key Questions Answered:

Which channel drove the most traffic?
Which channel had the highest conversion rate?
Which channel delivered the best quality users (engagement, time on site)?